Digitalsmiths Named Technology of the Year by CED

Digitalsmiths Corporation, a digital video search and contextual ad-matching company, was awarded the “2008 Technology of the Year” prize by the Council for Entrepreneurial Development (CED) at CED’s 22nd annual Entrepreneurial Excellence Awards on June 5 at the American Tobacco Historic District in Durham, NC. Over 300 people attended the celebration to show their support for North Carolina’s entrepreneurial community.

Digitalsmiths’ technology empowers online advertisers and publishers to capitalize on the ongoing growth in broadband video, rich Internet applications, and mobile and social media. According to the Internet Advertising Bureau, these online ad revenue opportunities exceeded $21 billion in 2007, and are expected to surpass $25 billion in 2008.

Digitalsmiths was recognized by CED for its pioneering contributions to online video content, advertising and publishing. Digitalsmiths’ offerings include VideoSense™, the video advertising industry’s first completely automated suite of multi-platform contextual video ad targeting solutions. In addition to VideoSense TM, the firms’ innovations include AdSafeTM and AdIQTM. With AdSafeTM, Digitalsmiths ensures that advertisers\' brand and advertising messages will only be seen adjacent to the most appropriate content. AdIQTM further extends the value of contextual advertising by providing competitive brand targeting capabilities.

“Amid the current boom in technological innovation, it is truly an honor to be recognized by CED as a leader in the field,” said Digitalsmiths CEO Ben Weinberger.

“I am very proud that our team’s incredible technological talent has been singled out for this award,” added Matt Berry, Chief Technology Officer at Digitalsmiths. “We have worked hard to achieve a clear understanding of the market in order to create a product that really drives results for advertisers.”

About Digitalsmiths

Digitalsmiths is the company behind VideoSense ®, the first universally compatible and broadband video contextual ad-matching system. Digitalsmiths is based in Research Triangle Park, N.C., with offices in Los Angeles. The privately held company is backed by a group of venture capitalists including The Aurora Funds and Chrysalis Ventures. For a demonstration of VideoSense or to schedule a briefing on the application of contextual video ad targeting to your business, please visit: www.digitalsmiths.com.

About the Council for Entrepreneurial Development

The Council for Entrepreneurial Development (CED), headquartered in Research Triangle Park, is a private, non-profit organization formed in 1984 to stimulate the creation and growth of high-impact companies in the Research Triangle, North Carolina and Southeast region. Since 2001, CED has helped triangle-area companies raise over $2.6 billion in venture capital. CED provides education, mentoring and capital formation resources to new and existing high-growth entrepreneurs through annual conferences, seminars, workshops and programs on entrepreneurial management and finance. CED is the largest and oldest entrepreneurial support organization in the nation with more than 5,000 members representing over 1,100 entrepreneurial companies, financiers and professional firms. For more information, visit www.cednc.org.

CED presented the Annual Awards on June 5 at Durham's American Tobacco Historic District.